Scot-Ads launched in December 1994 with one publication in the North of Scotland. Our purpose was to revolutionise the classified market place. From these humble beginnings Scot-Ads has grown to cover the majority of Scotland with 4 separate editions. They are the twice weekly Highland & Grampian edition, available in the shops on a Wednesday and Saturday, and the Tayside & Fife, Edinburgh & East and Central Belt & Ayrshire editions, on sale from Friday
OUR MARKET:
Scot-Ads mission is simple - to provide a comprehensive buying and selling product for the private advertiser. Our call centre handles 4,000 calls weekly, bringing in an advert count of 25,000 ads per week, therefore offering a huge selection for our readers.
OUR CONTENT:
The content of the paper is made up of private and trade adverts, the average size of each edition being 80 pages, carrying anything from 5,000 to 7,000 items for sale. There are over 300 different sections advertising anything from second-hand baby equipment to houses for sale, and electrical equipment to re-homing pets. Within each edition there is a Scot-Cars pullout, full of cars, vans, 4x4s, commercials and motorbikes for sale, as well as spares and accessories. In addition to private adverts, Scot-Ads contains a wide selection of motor dealers who have found Scot-Cars the ideal platform on which to promote their businesses.
OUR PROFILE:
We use radio, TV and print media to ensure we have a high profile in our market place to maintain our average copy sale of over 28,000 weekly.
Our aim is to offer a value-for-money product relevant to both the private and business user. We are committed to building successful partnerships across Scotland.
